If you ve been in the blogging world for quit some time now, you probably know by now the importance of short videos. I don’t need to do much explaining here but for the sake of the newbies, making short videos is among the best ways to get your message out there. We are not talking about aimless videos but what we are talking about here is videos that send out a message. Videos are designed to solve peoples problems and direct any visitor to your offer. Before I even go any further, I would like you to watch this short video below and get to derive answers as to why videos are important.
I guess you can see by now why video marketing is important right? But here is the thing, a lot of people tend to wonder how to make their own videos. Before we even answer that, there is one important thing you should remember. The majority of people who do their video marketing do it on youtube. You will be amazed at just how many visitors go on youtube every month (over a billion) in search for answers to their questions. Imagine having a video on youtube with over a billion people as your audience, how much potential income can you make? In reality it may not be that straight forward because of many other competitors but the point is youtube is the first place to start with when it comes to video marketing. Are you interested in knowing how to make your video on youtube? Watch the video below to derive the information you are looking for.
The video you watched above just showed you how to make your own video. But how would you do it using windows movie maker? Well basically think of windows movie maker as an editor for your videos. I won’t do any explaining here but watch this video below.
Reasons Video Marketing Rocks
There re many reasons why video marketing is one of the best ways to get your message to a wider audience. But to cut it all short, i will give you the most important reason behind it and it all sums up into one word…TRAFFIC. Remember when I mentioned youtube? Well, the thing is every month there are over a billion people who go to youtube in search for answers and also for entertainment purposes. When you upload your video onto youtube, the possibilities are high for people to watch your video and the same people who watched your video may also want to visit your personal website or blog. You don’t always need to have a website or blog at your disposal, but all you need is an offer. Another thing to remember is people usually respond highly to a product offer thats in visual form. Such interaction suggests that when developing a video, here are some important pointers to keep in mind.
Tips to Making a Good Video
(1) Make it Brief; People who normally watch a video on youtube don’t want to spend too much time on their desk trying to understand stuff. You have to keep it as brief as you possibly can. Most of the videos I have seen on youtube range between 3 – 8 minutes but they can even be longer. You must understand that the quicker people get the answers they are looking for, the better. Atleast thats how I feel.
(2) Make it interesting; You may have heard that sentence a lot however, it still doesn’t mean you shouldn’t abide by it. Every video in this world has to be interesting and that can’t be overly emphasized it just has to happen. When we say interesting, there should be some humor attached to it and a lot of creativity too.
(3) Sort out Tech Issues; Picture quality and sound effects should be up to standard. The minute people start noticing poor quality written all over your face then don’t expect a lot of good results. The picture has to be good and has to be to the best standard possible.